30 Steps to Printable Success – Step Three

Step 3: Get Creative with Your Business Name

The name that you choose for your business will largely define your brand. First impressions matter, so your business name has to give potential customers an idea of exactly what it is that you sell.

Your name will also help you specify to your audience what niche of printables you are selling. Your brand’s name should be able to help consumers directly connect your business to your products.

It should be seen as a beacon pointing directly towards the type of printables you sell. Take time to brainstorm a list of potential names for your brand. You want to keep the name short enough that it doesn’t overwhelm, and creative enough to stick out....

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